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Email Marketing Coordinator

Pyramid Healthcare
Full-time
On-site
King of Prussia, Pennsylvania, United States

Pyramid Healthcare, Inc. is seeking a self-motivated Email Marketing Coordinator for our Digital Marketing Team. This is a big opportunity for a passionate, hard-working marketer looking to make an impact and grow our email marketing efforts.

The objective of this hands-on position is to execute and aid in planning the email content for all of Pyramid Healthcare’s family of brands.  This position is responsible for implementing email best practices, collaborating with other team members to create graphics and utilizing our email automation platform to the best of its abilities.  This coordinator will focus on increasing engagement with healthcare professionals as well as potential clients and their families.

This position is a fully-remote role.  Candidates must be located within the continental US, preferably in the eastern or central time zones.

Specific responsibilities include:

  • Working with Director of Digital Marketing Content Creation to develop an email marketing strategy that supports business objectives.
  • Creating and managing content calendars for email marketing and collaborating with social media coordinator to align messaging
  • Measuring performance, providing analysis and making recommendations.
  • Ensuring proper brand voice, style, and tone throughout all communications.
  • Developing and executing our email marketing strategy, managing and segmenting customer lists.
  • Understanding business needs and creating proactive email communications and campaigns
  • Analyzing performance data and taking action on learnings.

 

Requirements:

  • Bachelor’s degree in Advertising, Marketing, Communications, Business, or related fields
  • Minimum 2 years of hands-on experience in email marketing
  • Proficient with automation marketing software, such as Marketing Cloud, Pardot, Marketo or HubSpot
  • Strong communication skills with a focus on proper grammar and writing
  • Ability to communicate a brand's voice
  • Hands-on experience executing A/B tests and analyzing results
  • Ability to organize, prioritize, and manage multiple tasks with great attention to detail
  • Highly motivated self-starter
  • Strong organizational skills with the ability to prioritize and manage multiple projects
  • Ability to thrive in a fast-paced environment
  • Strong analytical skills
  • Passion for digital marketing

 

Pyramid CORE Values:
We are committed and proud to live our CORE values and use them to inspire those around us. Our employees are expected to align with these values, behaviors and standards. We are held accountable for upholding these CORE Values: INTEGRITY is striving to be honest, transparent and ethical when dealing with clients, staff and the community. DEDICATION is demonstrating an unwavering commitment to always provide exceptional care and support to those we serve is needed daily. COLLABORATION is a steadfast, team-focused approach; working together to achieve excellence. PASSION is genuine, compelling and relentless desire to improve lives and support Pyramid Healthcare’s mission.