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Marketing Specialist

Century 21 Advantage Gold
On-site
Philadelphia, Pennsylvania, United States
We’re looking for a marketing coordinator to join our tight-knit team of marketing professionals in their efforts to build the best brands. The ideal candidate is adept at coordinating and implementing marketing communication projects with responsibilities in social media, public relations, search marketing, advertising, and brand promotion. If you’re interested in advancing your career in the industry in an energetic and creative work environment, we can’t wait to see your application.

  • Manage and monitor all digital marketing channels (e.g. website, emails, posting to social media, mobile app, and YouTube)
  • Manage the Company's Google Workspaces account and agent Workspaces accounts
  • Create and curate content for all social channels promoting the company and its associates
  • Post local events and articles to company Facebook pages daily
  • Upload branded listing video tours to our company's YouTube channel and Twitter
  • Generate content and support email campaigns for agent recruiting
  • Provide training and support to our agents in need of technical support to our company tools and systems
  • Conduct onboarding training for new agent hires
  • Maintain company WordPress websites (Add/delete office info, agent's photos, bios, etc)
  • Create and distribute company press releases 
  • Distribute company communications and FSBO leads to agents weekly
  • Manage email marketing lists and update our CRM database
  • Redistribute aged consumer contacts
  • Act as a point of contact for our digital vendors
  • Coordinate and plan company training and special events
  • Create and implement a paid media strategy for the overall company across both Facebook and Google platforms
  • Report on campaign results and analysis for optimization strategies
  • Provide reports and Google Analytics on our online engagement

  • Working knowledge of WordPress